As a company, we are challenging ourselves to be better patrons of the planet. We’re aiming to reduce impact by continuously educating ourselves about and seeking more sustainable sources and materials for projects we’re commissioned to work on, for our own initiatives and in our day-to-day operations. We’re making efforts to choose wisely, even if it’s harder or less convenient. Maybe considering alternatives will even lead us down interesting paths to more creative solutions.
Here are a few things we’re working on implementing or have already done so. Can we do a lot more? You bet.
opting for online
Using and encouraging online initiatives to save on printed matter.
Sourcing materials that have been made from responsibly harvested trees and seeking out FSC-certified suppliers.
Whenever possible choosing local suppliers and products to reduce the environmental footprint.
more sustainable suppliers
Choosing suppliers who are holistically greener through the entire cycle of their operation and product.
Utilizing this faster, cleaner printing process that eliminates fountain solution and reduces paper waste and energy use.
recycled + biodegradable
Selecting high-recycled-content materials and products and considering their recyclability and biodegradability.
Reducing the material used in production and maximizing area used on press sheets.
inks + coatings
When possible using petroleum-free inks and reducing the need for coatings on paper.
Using PDFs in lieu of paper printouts and allowing for creative and presentations to be shared digitally between multiple people.
Ensuring mailing lists are up-to-date and accurately targeted.
Requesting small packages be couriered by bike. When are we getting a green taxi co. in Toronto?
Using green certification logos to acknowledge the environmental consideration that has been put into produced work.